CORPORATE RESPONSIBILITY REPORT 2009

FIVE
Our overall employee engagement index score has increased by five points to 75% since our 2008 opinion survey

76%
of our employees believe Britvic behaves responsibly to its employees, up five points from last year

33.3%
of our employees have more than 10 years service and over 10% have worked with Britvic for more than 20 years

Policies and Actions

Supporting healthy lifestyles

We have responded to consumer demand for more healthy and natural products and continue to re-balance our portfolio. Importantly, in the economic downturn, we offer these options at good value.

Developing our portfolio

This year we have:

  • Launched Robinsons be NaturalTM and Pepsi Raw, both of which contain naturally sourced ingredients.
  • Launched Gatorade in the UK with a new formulation free from artificial colours, flavours, sweeteners and preservatives.

Working with our partners

We can make a bigger difference to this agenda by working with specialist organisations and other industry bodies. Our partners include:

  • MEND (Mind, Exercise, Nutrition, Do-it) is a UK wide programme advising families on healthy lifestyles. Funded by the public and private sectors, MEND programmes offer free help to families most in need of developing healthier lifestyles. We are funding research into a new programme to help focus on preventative steps to avert obesity.
  • Business4Life, a coalition of industry partners, supporting the government’s Change4Life initiative.

Engaging with our consumers

To support our consumers better, this year we have:

  • Continued the roll-out of on-pack contact details and guideline daily amounts (GDA) labelling on our drinks. The labelling provides guidance on daily intake of calories, sugar, fat, saturates and salt.
  • Moved our consumer care line in-house to enable better engagement with consumers, including the provision of nutritional information.
  • Established a health and wellbeing blog, written by our in-house nutritionist.
  • Promoted active, healthy lifestyles through initiatives such as: Gatorade’s Gear-Up for fitness promotion; Fruit Shoot’s focus on helping kids develop new mental and physical skills; and drench’s mental hydration and brain health campaign. Additionally we have continued to support and promote sport in the UK through: Robinsons’ association with the Wimbledon Championships and BBC Sports Personality of the Year; Pepsi’s association with cricket and football; and Gatorade’s support of triathlon events across the country.

© 2009 Britvic plc