CORPORATE RESPONSIBILITY REPORT 2009
Last year we saved approximately
70
tonnes of corrugated board and 89 tonnes of shrink film by using returnable-use trade-ready display units and semi-pallets.
Principles and commitments
We work hard to reduce the environmental impact of our packaging whilst maintaining stringent quality standards. Our environmental packaging strategy focuses on minimising waste, using recycled materials and supporting recycling.
We don’t just look at primary packaging (the bottles our drinks come in), but also secondary packaging (for example, the card or shrink wrap and trays around the packs) to give a fuller picture of our impacts across the value chain.
We also play our part by using our expertise to develop more sustainable packaging, by communicating recycling messages on-pack and by contributing to broader, cross-business initiatives. We were the first soft drinks company to sign the Courtauld Commitment, an industry-wide programme with the government agency, WRAP, to deliver absolute reductions in packaging waste by 2010.